To address concerns about resource and training cost risk, include a stair-step approach to deployment. Deployment PlanThe purpose of presenting a deployment approach is to show the scale and timing of the undertaking. The critical factors are a critical take-away from the meeting. To strengthen the significance of the message, reference examples of these factors found in the success story articles. These factors include true leadership support, a data-driven culture, proof of concept through the use of a pilot project, alignment to corporate/functional objectives, and full integration in the business environment. An important message to stress during the presentation to the executives is that simply training a number of Black Belts will not transform the organization into a "Six Sigma company." Leading consulting firms have proven the critical success factors through years of Six Sigma launches. Identify themes that made Six Sigma a success for those companies and look for examples that include some of the messages gleaned from the executive research to align the message to currently accepted viewpoints. A few hours spent using an online and/or library periodical search tool should yield a good list of appropriate examples as well. Many success stories exist in quality management publications or on quality internet sites. The purpose is to show an investment of similar scale and the resulting performance improvements realized within one or two years of deployment. Focus on similar-sized organizations within the same industry if possible. BenchmarkingTo demonstrate the potential of Six Sigma, it is necessary to provide examples of successful deployments in other organizations. From these sources, identify areas on which to focus the business case, including appropriate examples and pilot project ideas. If appropriate, initiate an informal interview with the audience members in advance to determine their current challenges or passions and evaluate their previous success in finding tools to manage those challenges. Useful resources include Mission Statements, competitive or objectives cascades, and presentations made to various levels of the company. This involves evaluating their appetite for new initiatives and reviewing their previous messages to the company. The AudienceThe first step is to determine the perspective of your audience.
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